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About Us

With a legacy that spans over seven decades, we take pride in delivering high-quality umbrellas that blend craftsmanship, durability, and modern design. Operating under the trusted brand name “TELLO”, our commitment to customer satisfaction, quality, and creativity continues to drive us forward. We welcome you to explore our story and discover what sets us apart.

Founded by the visionary Late Shri Danmal Lalchandji Shrishrimal, we have built a strong reputation for quality, reliability, and customer-centric solutions. Our brand TELLO is synonymous with innovation, offering a diverse range of umbrellas that cater to dynamic market needs. With a focus on in-house production, stringent quality checks, and tailored customization, we continue to deliver excellence across India.

Our journey began in 1946 as M/s. Surajmal Kapurchand & Co., a humble venture guided by passion and integrity. Under the leadership of Shri Danmal Lalchandji Shrishrimal, we laid a strong foundation rooted in quality and trust. Over the decades, we evolved with the industry, embraced innovation, and rebranded as S.K. Umbrella Mfg. Co., operating under the name TELLO. Today, we are a proud symbol of growth, commitment, and customer satisfaction across the nation.

WHAT THEY’RE SAYING

Delivered exactly as shown.

No surprises, no misleading images. The product I received looked and felt exactly like what I saw on the website.

Harshita Singh
Indore

Repeat customer for a reason.

I’ve been using Tello umbrellas for years — always reliable. Bought a few more for family this season. Never disappointed.

Meenal D.
Hyderabad

Trusted Indian manufacturer

It’s great to see an Indian brand offering world-class quality. Tello umbrellas are stylish, durable, and affordable

Kavita Menon
Chennai
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